iOS14 Countdown: Spyke Media is Ready for SKAdNetwork
The mobile industry is in disarray since Apple’s announcement that their upcoming iOS 14 update will limit and dramatically reduce access to tracking the IDFA value. We stay cool and say: “No IDFA, no problem!” Spyke Media has made all preparations to be on top of the...
Meet Bella Sanchez, Mobile Marketing Manager: Mindful of Help and Beauty
The odds won’t be too high when you bet that only a very small part of people working as a mobile marketing manager have experience in hospital work. But for our new colleague, Bellamy Rix Sanchez, helping people when it matters the most is not just a value; it’s the...
6 Underestimated Points Marketers Need to Consider in Apple’s New SKAdNetwork Universe
Apple’s SKAddering of Mobile Attribution with SKAdNetwork in iOS 14 Advice on Marketing in the SKAdNetwork era from our Managing Director Frank Maschmeier We’re currently witnessing a huge change in the industry, and we should make sure we understand how the world of...
