Meet Ann-Christin Müller, Spyke’s new “Trainee on the Job”
There’s a new person working behind the scenes at Spyke Media. Allow us to welcome and introduce Ann-Christin Müller, the latest addition to our headquarters in Germany. Ann-Christin joined Spyke Media in October as a “Trainee on the Job”, which is part of her studies...
Meet Lena Worring: A Marketing Graduate that Enjoys Learning by Doing
A graduate that enjoys learning by doing Meet Lena Worring, our new product and digital marketing manager Although Lena Worring, 23, admits to not being a real morning person, there’s no problem chatting with her via Hangout at around 9 am. A positive, energetic woman...
iOS14 Countdown: Spyke Media is Ready for SKAdNetwork
The mobile industry is in disarray since Apple’s announcement that their upcoming iOS 14 update will limit and dramatically reduce access to tracking the IDFA value. We stay cool and say: “No IDFA, no problem!” Spyke Media has made all preparations to be on top of the...
6 Underestimated Points Marketers Need to Consider in Apple’s New SKAdNetwork Universe
Apple’s SKAddering of Mobile Attribution with SKAdNetwork in iOS 14 Advice on Marketing in the SKAdNetwork era from our Managing Director Frank Maschmeier We’re currently witnessing a huge change in the industry, and we should make sure we understand how the world of...
