For International Women’s Day 2022, our partners at Swaarm published a special page, focusing on what being a woman and a leader really means. For this page, Swaarm spoke to four female shapers of the digital industry, among them our General Manager Alina...
There’s a new person working behind the scenes at Spyke Media. Allow us to welcome and introduce Ann-Christin Müller, the latest addition to our headquarters in Germany. Ann-Christin joined Spyke Media in October as a “Trainee on the Job”, which is part of her studies...
A graduate that enjoys learning by doing Meet Lena Worring, our new product and digital marketing manager Although Lena Worring, 23, admits to not being a real morning person, there’s no problem chatting with her via Hangout at around 9 am. A positive, energetic woman...
The mobile industry is in disarray since Apple’s announcement that their upcoming iOS 14 update will limit and dramatically reduce access to tracking the IDFA value. We stay cool and say: “No IDFA, no problem!” Spyke Media has made all preparations to be on top of the...
Apple’s SKAddering of Mobile Attribution with SKAdNetwork in iOS 14 Advice on Marketing in the SKAdNetwork era from our Managing Director Frank Maschmeier We’re currently witnessing a huge change in the industry, and we should make sure we understand how the world of...
We’re ready for dmexco 20 in our hometown and @home. It’s on of the most relevant shows in the annual calendar for digital marketing experts, and of course we’re going to be part of it (as we’re from Cologne, where dmexco takes place,...